FOR IMMEDIATE RELEASE

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Alliance between Motu Novu and WS

Milan, Italy – November 09, 2009 – Filippo Beretta, Founder and Partner of Motu Novu announced today the signature of a MOA with WS.

Motu Novu has signed a business alliance agreement with WS, a multidisciplinary innovation agency with offices in Italy and South Korea. Established in 2000 as a spin-off of the EBLab Research Centre of Politecnico di Milano, WS today has three business units: management consulting, technology, and communication.

Filippo Beretta , Founder and Partner of Motu Novu, said: "I am very pleased of this agreement. Motu Novu and WS share two key fundamental traits: the ability to innovate and the focus on delivery." He added: "WS will complement Motu Novu's expertise and expand its ability to drive results in the Italian market." Francesco Micotti, CEO of WS, confirmed that the alliance with Motu Novu is "a significant step forward for our internationalization effort. Motu Novu will facilitate our drive to bring our multidisciplinary approach to new international markets."

Motu Novu is an international federation of entrepreneurs, executives, strategists, and marketers. Motu Novu serves dynamic, ambitious, and innovative companies, institutions, and entrepreneurs who wish to ensure the success of their initiatives, products, services. Its people are visionary, independent, contrarian, and pragmatic. Motu Novu is a privately held company with offices in the USA and Europe. To learn more about it, please visit: www.motunovu.com.